Wednesday, 21 January 2009

Audience Research

Questionaire:

My group conducted this questionaire to find out what audiences off all different age ranges preferred when it comes to thriller movies. And to help us to find our unique selling point. Our main goal was to make sure our thriller film would be as successful as possible, and make sure it was different from all the others.

Age?

15 - 18 ○
19 - 22 ○
23 - 26 ○
27 + ○

Gender?

Male ○
Female ○

Do you prefer a 15 or 18 cetificate for a thriller film? Why?


What type of death do you like to see? Why?


Are knifes a good weapon to use in a thriller?


What age group of characters do you prefer to see? Why?


What have you enjoyed in previous thrillers? Why?


Is it better as an audience to not totally understand what is going on?


Where do you prefer thrillers films to be set?
Big city ○
Forest/woods ○
Small towns ○
Coastal ○
Other ______________


Do you like the characters to have a close relationship?


What would you like to see that hasn't been used before?





Qualitive Questionaire Results

Age:
· 15 -18 year olds – 6
· 19 – 22 year olds – 2
· 23 – 26 year olds - 2
· 27 + year olds – 1

Gender:
· 7 males
· 4 females

15 or 18 certificate? Why?
· Either
· 18 – not as much censorship
· 15 – not as complicated as 18’s
· 18 – more violent
· 15 – so I can see them in the cinema
· 15 – able to concentrate on the story more
· 18
· 15 – too much violence makes it predictable

Type of death? Why?
· Suicide – more psychological/something isn’t right
· Weapons used – more action
· Mysterious killings – creates confusion
· Sudden – its shocking
· Sword killing
· Knife – grimy
· Not to see the actual event
· Guns/knifes – more action

Knifes a good weapon?
· Yes – they have different meanings
· Sometimes – sometimes used inappropriately

Age group of characters? Why?
· Any – makes each film different
· 18 – 25 – can relate to them more
· Older – when things go wrong its scarier as they are meant to be more experienced
· 18 – 30
· Early 20’s – generally more athletic and active, makes it scarier
· 21 + · 20 – 30
· Young so I can relate
· Young women – feel more for her as the victim because you’re attracted to her

Enjoyed in previous? Why?
· Psycho characters
· Twists and strange characters
· Tension music – it makes the film!
· Plot twists – tension
· Unexpected things that make you jump – makes you pay attention to the film
· Dramatic irony (shower scene in Psycho)
· Total silence and leaving the audience waiting
· Killings because they are mysterious
· The twists
· Twists and plots – keeps you guessing

Audience not totally understanding?
· Yes – usually
· Yes
· Not always – dramatic irony
· Yes – builds suspense/mystery
· Only until the end

Setting?
Big city – 4
Forest/woods - 3
Small towns – 3
Coastal - 1
Other - 0

Close relationship with characters?
· Yes
· No
· Yes – makes film more personal
· Yes – makes you unsure on who is the baddie
· Don’t mind
· Yes – you get to no all the characters

Hasn’t been used before?
· Very young actors compared to older, experienced actors
· Female killer
· Attractive killers
· Strange killings
· Children as killers
· Unusual or unexpected deaths
· N/A

Based on our results we are going to have a young woman as a killer, for our unique selling point as this was one of the things many people has said they had not seen before. We decided that a small town would be used, as it appeared quite popular. The weaponry we will use is a knife, as the audience did agree that it was good, and has many different meanings.

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